Our Story

Betty & Sharon, the mother-daughter duo behind The Lovery.

The Lovery was created for the new generation with a fresh take on fine jewelry. Founded by a third-generation jeweler, The Lovery is an online boutique specializing in unique jewelry designed around exquisite gemstones.

 

Each unique style is proudly made with genuine and ethically sourced materials, finished to meet the highest standard with care. From our in-house design team to our master jewelers, all of The Lovery's pieces are designed and finished in New York allowing you to shop hand-crafted fine jewelry without the jewelry-store prices.

 

In addition to getting every piece uniquely right, we also love the idea of being able to shop for jewelry with the same ease as we shop for everything else ... with free shipping and free returns!

 

 

The Lovery was created for the new generation with a fresh take on fine jewelry. Founded by a third-generation jeweler, The Lovery is an online boutique specializing in unique rings and bands designed around exquisite gemstones.

Each unique style is proudly made with genuine and ethically sourced materials, finished to meet the highest standard with care. From our in-house design team to our master jewelers, all of The Lovery's pieces are designed and finished in New York allowing you to shop hand-crafted fine jewelry without the jewelry-store prices.

In addition to getting every piece uniquely right, we also love the idea of being able to shop for the perfect ring with the same ease as we shop for everything else ... with free shipping and free returns!